Exclaimer Launches Signature Manager to Achieve a Professional Email Signature and Limit Brand Damage Through Mail Disclaimer


LONDON, July 7 /PRNewswire/ --

- Users' Professional Email Signature or Mail Disclaimer Consistency 
Enforced by Automated Marketing and Corporate Central Control by Adding a 
Branded Disclaimer to Email

Exclaimer http://www.exclaimer.com, the mail utilities software
developer, has announced the launch of Signature Manager to provide a
disclaimer to email, automated branding, campaign and mail disclaimer
signature functionality to all corporate email as it is sent. Working with
Outlook's built-in signature feature, Signature Manager delivers a
consistent, up-to-date approved corporate professional email signature onto
every company email from a centrally managed location, negating the need for
manual set up of often inconsistent, or even nonexistent, Outlook email
signatures.

With email remaining the natural choice for quick, easy and auditable
corporate communications with clients and prospects, Signature Manager
http://tr.im/pJdU provides the facility to consistently carry the company's
brand or current marketing message on a professional email signature within
all outbound email correspondence via a mail disclaimer. This creates
reliable brand, campaign and messaging through adding a disclaimer to email
throughout the entire company.

Andrew Millington, Managing Director of Exclaimer, comments,
"Branding corporate email with a professional email signature is often
underutilised as a way of promoting an organisation's products and services.
Signature Manager provides a way of creating and managing corporate identity
through a mail disclaimer automatically from a central source
http://tr.im/pJfQ. For example, web style banner advertising campaigns and
current promotions or marketing activity can be inserted into Outlook email
signatures across the company by adding a disclaimer to email. Email
recipients are then automatically and regularly kept up-to-date on new
product releases, service upgrades, company news, events and even
competitions.

Millington continues, "Signature Manager is an effective way
to raise brand awareness with a professional email signature and stand out
from competitors who may also be sending to your prospect and add a
disclaimer to email messages. It's an incredibly effective way of putting
your brand in front of every single person who receives and reads your
emails, consistently and with every email through a mail disclaimer."

Provided either as a template, or available to create from scratch,
Signature Manager enables full control over the professional email signature
http://tr.im/pJh7 to be displayed and to which recipient with its
sophisticated rules engine; for example, based on individual users, security
and distribution groups for each mail disclaimer. The engine can also
restrict the use of selected signatures based on a specific date or time
range and patterns such as days of the week - ideal for companies with a
specific themed message, such as a Valentine's offer or Christmas promotion
or those attending or hosting multiple events through the year and need to
add a branded disclaimer to email.

Signature Manager also allows inclusion of information within the
professional email signature from a company's Microsoft Active Directory,
such as an employee image or corporate logo to be branded on an outgoing mail
disclaimer. This automatically reinforces the brand and makes employees' who
add a disclaimer to email more consistent and personalised.

Millington concludes, "It is often difficult to maintain your
organisation's corporate image when Outlook users can change the fonts and
colours they use for their mail disclaimer on email replies, forwards and new
messages. Exclaimer Signature Manager gives the ability to enforce an
organisation's corporate image by adding a branded disclaimer to email,
maintaining a specific font, colour and size and therefore brand across all
users to create a standard professional email signature."

Since 2001, Exclaimer http://tr.im/pJg8 has been a developer and market
industry leader of mail utilities software designed exclusively for the
Microsoft Exchange Server, with over 800 partners and more than 27 million
users worldwide. Exclaimer's customer base consists of companies of all
sizes, from SMBs to Fortune 500 companies.

About Exclaimer

Founded in 2001, Exclaimer's best-selling suite of software tools enable
disclaiming, branding, signature, anti-spam, retention-policy enforcement,
mail-store compression and regulatory compliance for corporate email, to
ensure compliance to both internal requirements and external regulations.

Easy to install, Exclaimer's applications centralize control over the
email system for the entire enterprise and ensure that additions and
enhancements to emails appear consistently and uniformly, regardless of
whether they are sent from a mobile device, the desktop or webmail.

Today, Exclaimer is the world's leading provider of mail utilities and
software add-on products for Microsoft Exchange and Outlook, with more than
27 million users worldwide. Exclaimer's customer base consists of companies
of all sizes, from SMBs to Fortune 500 companies. For more information,
please visit http://www.exclaimer.com

For further information, please contact:
    Andrew Millington / Chris Crawshay
    Exclaimer Limited
    +44(0)845-050-2300
    http://www.exclaimer.com

    Kirsty Cornell / Krista Cundy
    The itpr Group
    +44(0)1932-578800
    http://www.itpr.co.uk



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