NEW YORK and LONDON and COLOGNE, Germany, July 27 /PRNewswire/ --

- Annual Survey Carried out by meaning, That Provides Insights on
Professional Market Research Worldwide, Enters its Sixth Year With a New
Sponsor

Globalpark (http://www.globalpark.com) is the new sponsor for the market
research industry's annual international survey into market research
technology. It enters its sixth year with a new name: The Globalpark Annual
Market Research Software Survey, though the survey will continue to be
designed and carried out by meaning ltd (http://www.meaning.uk.com), which
has conducted the study every year since its inception. The results of this
impartial study are made freely available every year and has become
established a key source of reference for industry analysts, in publications,
in the media and at conferences.

"We believe that this survey is the definitive source of information on
market research software and technology. We are very pleased to be associated
with meaning in this work, as it is critical to evaluate our industry with an
independent, honest and quality study. The intent is to foster a sense of
contribution and collaboration, to gain insights that will benefit the entire
market research community," said, Lorenz Graf, CEO at Globalpark.

Tim Macer, Managing Director of meaning commented: "I have long been
impressed by the scholarly and research-led approach that Globalpark, as a
company, tends to take in its work. This makes them an ideal partner for this
research. They have come to the project with a number of fresh ideas to
extend the breadth of this annual study, allowing us to build on the legacy
of the previous five years."

The survey tracks the range of technology and methods in use in
professional market research, and identifies key concerns and challenges. The
2009 survey will build on the existing set of tracker questions, supplemented
with a selection of new questions that focus on topics of current interest.
Results from the survey will be released early in 2010.

About the Globalpark Annual Market Research Software Survey

Previously known as the Confirmit Annual Market Research Software Survey,
this study is based, annually, on a sample of around 230 research
professionals in market research companies worldwide and conducted as an
Internet survey. The survey is carried out to the full ethical and
professional standards of The Market Research Society's Code of Conduct.
Results will be posted on the websites of both Globalpark and meaning.

About Globalpark

Globalpark provides panel, community and survey software that enables
organizations to manage what matters across the enterprise. By capturing
feedback and tracking behavior of customers, employees and partners, they
gain insights that drive better business decisions. By identifying and
empowering influential advocates, they build reputation and extend reach.

Founded in 1999, Globalpark software is German-engineered and
globally-tested by leading brands and top market research institutes,
including: Continental, Daimler, General Mills, GfK, IDC, Nintendo, SonyBMG,
TNS, Warner Music and Wrigley. Globalpark is staffed by renowned research
pioneers, with offices across the US, UK, Germany and Austria.

For further information on Globalpark, please visit 
http://www.globalpark.com

About meaning

Meaning ltd (London, England), founded by Tim Macer in 1993, is an
independent IT consulting and services company that specialises in providing
impartial advice in the application of technology to business practice,
particularly in the area of market research. You can learn more about us by
visiting our extensive website at http://www.meaning.uk.com.