Logia Launches "Mo-Tip", Makes Personal SMS Channels Everyone's Territory


HERZLIYA, Israel, August 14 /PRNewswire/ --     Logia Group, a leading global provider of innovative mobile entertainment
services, announced the launch of Mo-Tip (http://www.mo-tip.com), a smart
personal mobile alert service that matches publishers with end consumers.

Mo-Tip is the first service that enables publishers to create and manage
personal SMS programs without going through any integration challenges or red
tape. The service includes a wide variety of end user pricing options and
features such as user segmentation, traffic boosters and a full web based
back office. Each guru can set up multiple text alert programs and price them
either per monthly subscription or per message models. The revenue is
automatically shared with the content owners and the mobile carriers.

"Setting up premium SMS programs was not for everyone." noted Aner Ravon,
GM Consumer Service at Logia Group. "Most people are deterred by the overall
complexity it involves and end up neglecting the significant potential of SMS
based channels. Everyone has a mobile phone with text messaging service and
Twitter has demonstrated how efficient publishing can make all the
difference. With Mo-Tip, you can set up and run your premium SMS program
within minutes, and we'll help you market your goods and get subscribers on
board."

Mo-Tip is currently available in the US, UK, Spain, India, Thailand,
Philippines, Vietnam and Israel. Future launches in additional countries are
planned on an ongoing basis. "We are thrilled with the overall acceptance for
the Mo-Tip service" commented Ravon. "We have signed quite a few A-List gurus
within weeks. But the platform is by no means limited to A-List gurus, or to
any type of specific content. The whole idea is to make mobile content as
easy to distribute and monetize as any other form of content. Mo-Tip has
taken that need a few significant steps further."

If you're a guru and wish to launch a premium text program, please
contact support@mo-tip.com

About Logia Group

Logia Group is a mobile content power house. Working with more than 20 
mobile operators and 300 content & application providers from all around the 
world, Logia Group has established an audience of over 10M unique visitors a 
month and a direct billing reach of over 0.5 billion mobile customers; Logia 
Group services are deployed across leading carriers and websites in the US, 
UK, Spain, India, Thailand, Philippines, Mexico, Nigeria and Vietnam.

Logia's headquarters is located in Herzeliya, Israel with regional
offices located in Mumbai (India), Thailand, The Philippines, Vietnam and
Nigeria. Logia Group, established in 2004, is a privately held company led by
a group of Internet, media and technology veterans and has operations in
Europe, North America, Asia Pacific and the Middle East. For more information
please visit: http://www.logiagroup.com

Mo-Tip Enquiries:
    Mo-Tip
    Hila Azmanov, Marketing Manger
    +972-73-2525252
    hilaa@logiamobile.com

© PR Newswire Association LLC.

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