BEIJING, September 24 /PRNewswire/ --

Hosted by the China Council for the Promotion of International Trade
(CCPIT), and in cooperation with the People's Government of Qinghai Province,
China (Qinghai), the International Halal Food and Products Fair is to be held
on November 1-3, 2007 in Qinghai, China. The Fair aims to provide an
extensive and interactive platform for global halal food manufacturers,
buyers and dealers.

The global market value for trade of halal food and products is estimated
at USD 2.1 trillion per year. With a Muslim population of 20 million and a
1,200-year history of halal food production, halal food and products have
been a lifestyle in China and a part of Chinese culture. Chinese Halal food
and Muslim products are known for their high quality, low price, variety and
enormous market base. The Fair will present world exhibitors and visitors
with the manufacturing edge of China's halal food industry and its huge
demand for halal-certified products and services.

The show is located in Xining city because of its rich natural resources,
green raw materials, and bright prospects in halal food manufacturing and
exporting. According to the organizer, the exhibition venue of the Fair is
6,000 sqm, divided into six areas: Special Booth Area, International Booth
Area, Comprehensive Booth Area, Ethical Products and Arts-Crafts Area, Food
Machinery, Raw Materials & Seasoning Area, and Chambers of Commerce,
Technology and Media Area.

By showcasing diversified halal food and Muslim products, from poultry to
meat and dairy; and food ingredients to packaging techniques, "The Fair is
going to build an international expo brand for the marketing, promotion and
selling of halal food and Muslim products, as well as for introducing China
to the global halal market. You can find reliable manufacturers, new buyers,
launch new products, increase awareness of your brand, generate new sales
leads, and connect with existing customers," said Mr. Yu Ping, Vice Chairman
of CCPIT.

Besides product exhibitions, diversified value-added services will be
provided at the Fair, including a China-Arab Business Roundtable, Fair
Business Seminar, Seminar on Halal Certification, Individual Company
Promotion, Halal Food Cooking Competition, and other social events.

The organizer is looking forward to comprehensive cooperation with
industrial companies and international exhibitors so as to make the fair a
world-class triumph. For more information, please feel free to visit the
official website at http://www.halalfair.org .

For more information, please feel free to contact:

Mr. Li Wenming
     Tel: +86-10-8807-5391
     Email: liwenming@ccpit.org
     Web: http://www.halalfair.org



Web Site: http://www.halalfair.org