Milestone Outperforms Market Growth and Gains Market Share to Retain Number One Global Position


COPENHAGEN, September 7 /PRNewswire/ --

- This Latest Surveillance Market Analysis From IMS Research Finds 
Milestone Systems Continues for the Fifth Year in a row as the World
Leader for Open Platform IP Video Management Software

Milestone Systems once again stands out as the number one provider of 
open platform IP video management software, according to the latest IMS 
Research report: The World Market for CCTV and Video Surveillance Equipment 
2009 Edition.

The report found that Milestone Systems has retained its top position of
the last half decade in similar categories and gained additional market share
in the video surveillance industry - particularly noteworthy in light of the
constrained financial climate of the past year. Milestone holds a strong
leadership position for open platform Video Management Software (VMS) with
10% market share. In the category of software-only VMS vendors, Milestone
increased its market share from 19.5% to 25.8%.

"Milestone Systems continued to grow extremely fast and strong in 2008
with an increase in revenue of 42% compared to 2007. Relating this to the
general market growth of 29% during that period indicates how Milestone has
significantly surpassed the competition again," states Lars Thinggaard,
President & CEO at Milestone Systems.

The recession has affected some markets more than others, which is always
a challenge for international companies. Milestone software is sold through
authorized partners in 107 countries and has its own offices in 11 of these.
The expanding Milestone ecosystem includes well-developed partner programs
with training and certifications, solution partner integrations, and alliance
manufacturer support.

"The patterns of growth in the surveillance market are very different
from previous years due to the tough financial conditions. For a global
company like Milestone, fluctuating conversion rates are closely watched, and
we strictly control our cash flow while making focused investments that
position us to continue to do well in the future," explains Thinggaard. "The
external investment from Index Ventures in July of 2008 further strengthened
the foundation that helps maintain momentum in our strategic growth plans."

"Despite current economic woes, Milestone has continued to grow healthily
and increase its market share. As the global leading open video management
software vendor by market share, Milestone is well positioned to build on its
success through 2009 and into 2010 as market conditions improve," concludes
Alastair Hayfield, Senior Market Research Analyst at IMS Research.

The IMS report shows that a very large percentage of market revenues in
2008 were accounted for by open platform solutions, indicating the underlying
trend toward open platforms. They estimate that by 2013 these will account
for the majority of market revenues, due to the fact that 'open platform
solutions offer far superior functionality and scope for integration than
proprietary systems do.'

The Milestone Systems open platform provides a well-documented Software
Development Kit which has garnered Systems Integrators and Milestone Solution
Partners internationally: over 150 integrated solutions with Milestone
XProtect(TM) IP video software exist today, providing seamless
interoperability with access control, Point-of-Sales, analytics, biometrics,
lighting or gate controls, alarms, fire alerts, baggage claims, production
systems, and more.

IMS Research reports are based on comprehensive interviews with more than
100 international companies in the security industry, as well as data and
statistics derived from relevant news sources, annual reports and the
internet.

About IMS Research:

IMS Research is a leading market research provider for the global 
electronics industry. Founded in the late 1980s, IMS has established a 
reputation for providing reliable, detailed market data. The IMS research 
portfolio extends to areas such as semiconductors, industrial, electronic 
security, communications, automotive, consumer and power electronics. Further
information can be found at http://www.imsresearch.com.

About Milestone Systems

Founded in 1998, Milestone Systems is the leading global developer of
open platform IP video management software. XProtect(TM) gives users a
powerful surveillance solution that is easy to manage, reliable and proven in
more than 50,000 customer installations. With support for the industry's
widest choice in network hardware and integration with other systems,
XProtect provides best-of-breed solutions to "video enable" organizations -
reducing costs, optimizing processes, protecting people and assets. With
headquarters in Denmark and ten international offices, Milestone software is
sold through authorized partners in 100 countries. For more information
please visit http://www.milestonesys.com.

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