VMS to Leverage blinkx Video Index for Comprehensive News Monitoring and Reporting Services


SAN FRANCISCO, September 15 /PRNewswire/ --

- Worldwide leader in integrated media intelligence solutions taps blinkx 
to enhance its extensive suite of products

blinkx, the world's largest and most advanced video search engine, today
announced a technology partnership with VMS, provider of the industry's most
comprehensive news monitoring and measurement, and ad intelligence business
solutions. VMS clients will now have organized access to blinkx's index of
over 35 million hours of audio and video web content.

Industry leader VMS provides public relations firms, advertising
agencies, and marketers worldwide with fully integrated news and advertising
monitoring across all media, including television, radio, Internet, print,
blogs, international, outdoor and cinema, in more markets than anyone else.
Furthering its commitment to providing clients with the most cutting-edge
services available, VMS has partnered with blinkx to enhance its media
intelligence software suite. Thousands of VMS clients will now have easy
access to relevant video news coverage, drawing from blinkx's massive index
of over 35 million hours of Internet content.

"blinkx's advanced video technology indexes news feeds from a wide
variety of sources across the Web, and makes sense of huge amounts online
video quickly and accurately," said Suranga Chandratillake, founder and CEO,
blinkx. "We are pleased to provide VMS's clients with a comprehensive roundup
of the most timely, relevant news coverage possible, and are confident
clients will be pleased with the results."

"Across all media, in all markets, public relations practitioners and
marketing professionals rely on us to better understand the pulse of the
editorial and advertising world," said Peter Wengryn, CEO of VMS. "Our new
partnership with blinkx will enhance our client offerings and enable them to
access a more holistic understanding of their business environment," added
Wengryn.

As the pioneer in video search technology, blinkx has built a reputation
as the smartest way to find rich media on the Web. The company has made more
than 530 partners and indexed over 35 million hours of video and audio
content to date.

About blinkx

blinkx plc (LSE AIM: BLNX) is the world's largest and most advanced video
search engine. Today, blinkx has indexed more than 35 million hours of audio,
video, viral and TV content, and made it fully searchable and available on
demand. blinkx's founders set out to solve a significant challenge - as TV
and user-generated content on the Web explode, keyword-based search
technologies only scratch the surface. blinkx's patented search technologies
listen to - and even see - the Web, helping users enjoy a breadth and
accuracy of search results not available elsewhere. In addition, blinkx
powers the video search for many of the world's most frequented sites. blinkx
is based in San Francisco and London. More information is available at
www.blinkx.com.

About VMS

VMS is the world leader in integrated media intelligence solutions that
bring together news monitoring and advertising monitoring across all media -
broadcast, radio, print, Internet and outdoor.

The firm just debuted the first-ever integrated platform, Vantage, which
enables communicators to see the affects of PR on advertising and vice versa,
for their organizations and competitors, complete with correlations to
business outcomes.

VMS provides public relations firms, advertising agencies and marketers
worldwide with the most comprehensive, cutting-edge editorial and ad
retrieval, management and analysis solutions, including a broad spectrum of
industry-leading advertising and public relations measurement and tracking
tools. VMS recently acquired access to new software solutions enabling them
to take advantage of state-of-the-art meaning-based computing to enhance
their search capabilities.

VMS provides access to the largest continually updated advertising
database in the world with over five million ads and commercials through the
market leading AdSight platform. The competitive advertising intelligence VMS
provides includes U.S. and international creative content as well as domestic
spending and occurrence data from Nielsen for the top 100 U.S. television
markets.

For more information about VMS call +1-800-VMS-2002 or visit
www.vmsinfo.com.

© PR Newswire Association LLC.

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