Sales of PlayStation 3 jump 135 percent since price drop

Andre Yoskowitz
24 Jul 2007 17:34

According to data figures by NPD Group, since its price drop over a week ago, sales of the Sony PlayStation 3 have skyrocketed 135 percent.
Sony says the numbers are a combination of sales from the company's five largest retailers. As an added bonus, total hardware sales were up 161 percent, software was up 15 percent, and peripherals were up 60 percent.
The price of the 60 GB model of the console dropped to $499, a hundred dollar price dip.
"The new price on the 60 GB PS3, coupled with our very strong software showing from E3, is certainly paying dividends in terms of impressive sales across the board at retail,"
said Jack Tretton, president and CEO of Sony America.
Tretton continued, "This jump in sales bodes very well for us heading into the fall as we launch an impressive arsenal of hardware and software, leading off with the new 80 GB PS3 in August along with the unveiling of highly anticipated games such as Lair and Warhawk. That will be followed by Heavenly Sword in September and six more exclusive first-party PS3 games in October, including Ratchet & Clank Future: Tools of Destruction."
For the month of June, PS3 sales jumped 21 percent from May's sales with just under 100,000 sold.
Source:
DailyTech

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