Rich Fiscus
24 Sep 2007 18:18
A recent report from entertainment market analysis firm Screen Digest says the UK online TV market is expected to be worth £181 million ($362 million) by 2011, however movie downloads aren't expected to see nearly the same amount of growth over the same time period.
Despite growth in television content, music downloads are still expected to dominate online distribution, with projected sales totaling nearly 60% more than television.
Arash Amel, senior analyst for Screen Digest, said: “Broadcasters and pay TV operators will come under increasing pressure from many major ‘virtual networks,’ such as YouTube and Joost, who will be competing for viewers’ time and attention. This will be exacerbated by hardware manufacturers, such as Apple, Microsoft and Sony, who will be far more adept at selling TV shows because of their existing device relationships with the consumer.”
The report indicates that lack of interest in watching movies on a PC will be the difference between movies and other downloads, although with the introduction of new set-top boxes designed to connect your television to downloadable content it seems like that obstacle may not stand in the way for long.
Source: Variety