Andre Yoskowitz
25 Apr 2008 13:38
Nintendo president Satoru Iwata has revealed that the company is not likely to cut the price of its ever popular Wii and DS gaming systems in the foreseeable future.
"Our earnings projection for the year is not based on hardware price cuts, and I don't think we are going to need them," said Iwata.
Despite supply shortages on huge demand for both systems, Nintendo revealed its fourth quarter earnings this week which showed the company has sold 18.6 million Wii consoles over the last 12 months, putting worldwide sales since launch at almost 25 million. The company also added that total sales were up 73 percent year on year "while operating income was up 115.6 percent and profit up 47.7 percent."
Nintendo added that it hopes to sell 25 million consoles worldwide for the upcoming fiscal year. To meet growing demand, the company will also be ramping up production from 1.8 to 2.4 million consoles every month. Maybe this year there will be Wiis on the retail shelves next to all those PlayStation 3s and Xbox 360s.