iPhone/iPod Touch game market increasing at expense of PSP, DS

Andre Yoskowitz
24 Mar 2010 18:17

According to analytics site Flurry, the Apple iPod Touch/iPhone continues to see strong growth in the handheld gaming market, taking chunks of market share away from the DS, but more so from the PSP.
Using data from the NPD and Apple, Flurry says that iPhone/Touch games accounted for only 5 percent of the whole portable market in the U.S. in 2008 but that number has grown significantly to 19 percent now. On the declining side, the DS/DSi dropped from 75 percent to 70 percent and the PSP saw a giant drop from 20 percent to 11.
The overall portable gaming market is estimated at $2.55 billion, as of the end of 2009. That leaves iPhone/Touch game revenue accounting for about $500 million in 2009.

"Our main finding is that iPhone (and iPod touch) is a gaming platform to be reckoned with,"
says the site.

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