High fidelity Pono portable music player crushes Kickstarter funding goals in less than a day

Andre Yoskowitz
12 Mar 2014 22:59

Pono, the high-fidelity portable music player, has already surpassed its Kickstarter goal.
The player had a goal of $800,000 which was reached in under 24 hours, and 6,476 backers have contributed $2,112,066.
Pono Players will cost $399 when they launch at retail in October, but 100 lucky backers got it for $199 and all other Kickstarter backers can get it for $299.
What is Pono?

Pono's mission is to provide the best possible listening experience of your favorite music. We want to be very clear that PonoMusic is not a new audio file format or standard. PonoMusic is an end-to-end ecosystem for music lovers to get access to and enjoy their favorite music exactly as the artist created it, at the recording resolution they chose in the studio. We offer PonoMusic customers the highest resolution digital music available. PonoMusic is more than just a high-resolution music store and player; it is a grassroots movement to keep the heart of music beating. PonoMusic aims to preserve the feeling, spirit, and emotion that the artists put in their original studio recordings.
We are pursuing this vision by building a system for the entire music listening experience – from the original master recordings to the PonoMusic.com Store to the portable PonoPlayer. So now you'll hear the nuances, the soft touches, and the ends on the echo – the texture and the emotion of the music the artist worked so hard to create.

The device has two output jacks, one for headphones and a stereo mini-plug analog output for home audio. The Pono Music store offers music in FLAC with quality ranging from CD lossless quality recordings: 1411 kbps (44.1 kHz/16 bit) FLAC files all the way to Ultra-high resolution recordings: 9216 kbps (192 kHz/24 bit) FLAC files.

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