T-Mobile, which recently moved away from contracts and began innovating in the industry that has been stagnant for years, has added over 1 million new customers in the last quarter, beating out larger rivals Verizon, AT&T and Sprint.
Revenue jumped 37 percent to $6.69 billion, above estimates. The turnaround is thanks to T-Mobile's "Uncarrier" initiative, which included a move to no contracts, free international roaming, unlimited data (with some throttling after certain points), cheaper service and an industry-first early upgrade program for new devices.
In the same quarter, Sprint lost 313,000 customers, AT&T admitted all of its feature phone customers were jumping ship and Verizon's growth slowed.
T-Mobile says now it expects to see 1.8 million new customers for the year, up from their original projection of 1.2 million.













