
In fact, just 0.15 percent of players account for about 50 percent of all in-app purchases, with these players being dubbed "whales" like counterparts in a casino that lose huge money to the house but always come back.
Digging deeper into the report, only 1.5 percent of players pay for any in-app purchases at all, which can include character upgrades, coins, new lives, virtual money, clothes, upgraded vehicles and more.
You can check the rest of the report here.
Digging deeper into the report, only 1.5 percent of players pay for any in-app purchases at all, which can include character upgrades, coins, new lives, virtual money, clothes, upgraded vehicles and more.
You can check the rest of the report here.
