Sony Music has introduced a new app in the U.S. that will offer deep discounts on music albums from its artists on a daily basis.
One album will be discounted by up to 70 percent every day for 24 hours, with links directly to the iTunes store for downloads.
The label calls the service the "first music flash sales app," and the app will push notifications daily with what album is available including previews and contextual information.
Until recently, the app had been available only in Germany since March, and will rollout past the U.S. in the coming months.
Digital download sales have stagnated of late, as more and more consumers move towards unlimited streaming services including Spotify and Beats.
Source:
TC
The label calls the service the "first music flash sales app," and the app will push notifications daily with what album is available including previews and contextual information.
Until recently, the app had been available only in Germany since March, and will rollout past the U.S. in the coming months.
Digital download sales have stagnated of late, as more and more consumers move towards unlimited streaming services including Spotify and Beats.
Source:
TC
