"LG 4K OLED TV is the pinnacle of technological achievement and a new paradigm that will change the dynamics of the next generation TV market," said Hyun-hwoi Ha, president and CEO of LG's Home Entertainment Company. "As the next evolutionary step in display technology, OLED will play a major role in reshaping our industry. I feel confident when I say that 4K OLED is a bona fide game changer."
The TV's "smart" features come via the webOS TV operating system, which LG has been working on since acquiring from HP.
"OLED TVs are expected to overtake LCD in sales within a few years and no company is better prepared for this than LG," added Mr. Ha. "OLED's benefits are obvious. There's no deterioration in picture quality and issues such as image blurring, distortion and color leakage in curved LED units are simply non-existent on curved OLED TVs. 4K OLED TV represents superb value for the consumer in terms of color reproduction, contrast ratio, detail and viewing angles."
The 65-inch model will retail for about $11,750, making it much more expensive than the current popular 65-inch 4K displays.
Source:
LG