Petteri Pyyny
30 Apr 2002 14:48
Gateway and Vivendi-owned EMusic have joined forces to promote EMusic's MP3 subscription service.
Companies will jointly promote a trial where users get 30 days free usage and upto 100 free MP3s from EMusic's collection of more than 200,000 music files. Users are also allowed to keep their music, unlike in most of the rival subscription services where music is basically streamed from the Net instead of downloading the music physically to user's HDD.
Just recently Gateway launched a big advertisement campaign in the U.S. to oppose goverment's plans to introduce mandatory hardware copy-protection system for all digital devices sold in the U.S. On the other hand, music industry has been one of the biggest supporters of the proposed bill, which makes the joint promotion with Gateway and Vivendi kinda weird marriage.