Lasse Penttinen
23 Nov 2004 9:40
Just in time for Christmas Napster and online DVD rental company Blockbuster are now offering a different type of Xmas card. The 'Digital Duo' gift card is sold for 20 bucks, offering a membership for both of these services. According to the source, the regular price of these would be $27,44. Blockbuster has been busy partnering recently, as they have inked deals with AOL and MSN.
Card holders get unlimited access to Napster's music library and two free track downloads from that service, as well as a month of free movie rentals from Blockbuster's DVD-by-mail offering.Source: Clickz.com
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"Blockbuster Online has the instant brand recognition and massive catalog that make it the natural partner for Napster, and we're excited to be introducing the Digital Duo card together," said Larry Linietsky, Napster's senior VP of business development. "We expect this to be an extremely popular gift item during the holidays at RadioShack."