Lasse Penttinen
28 Jul 2005 10:26
Verbatim plays is safe at least at this point of the next gen format war. And of course as a media manufacturer they have to, as long as the situation remains balanced and neither of the formats dominate the industry. A smooth change of the format generation is vital for companies like Verbatim that hold a major market share and have plenty of brand recognition.
Verbatim Corporation, world-leading optical media developers and marketers, have announced plans to support the development of both Blu-ray and High-Definition DVD (HD-DVD) recordable and rewritable media. Both formats are expected to begin shipping in early 2006, when high-definition drives and recorders are expected to be released.Source: Verbatim Press Release
Verbatim Blu-ray media will be available with 25GB (single-layer) and 50GB (double-layer) capacities. The HD-DVD media will be available with a single-layer capacity of 15GB. Double-layer HD-DVD media is also being developed for release following format finalisation. With premium-quality recordable media that meets the specifications of these new high-capacity, high definition formats; users will be able to record and enjoy the amazingly sharp images that high-definition video provides. The high-capacity discs will also find extensive application in computer data storage.
Verbatim is already working with the standards groups and burner/recorder manufacturers to develop and refine the materials and manufacturing processes, has joined both the BDA (Blue-ray Disc Association) as a contributor and the HD-DVD Promotion Group as a general member. Verbatim officials noted that the company will leverage its experience in producing professional blue laser media for the consumers as well.