Dave Horvath
11 Jan 2007 9:05
In a report listed in Finnish business daily, Taloussanomat, Nokia's head of multimedia, Anssi Vanjoki said Apple's iPhone is impressive but their goals are not set very high.
Apple unveiled their slick new iPhone on Tuesday with its large display, unique multi-touch interface, iPod compatibility and smartphone features. Vanjoki stated, "It is quite an interesting product but it is lacking a few essential features, such as 3G, which would enable fast data connections." This comes from a company who's in direct rivalry for mp3 enabled cellular phones.
Apple CEO Steve Jobs stated in his keynote that he looks forward to capturing just 1% or 10,000,000 of the total cell phones forcasted to sell worldwide by 2008. Nokia retorted in saying that objective doesn't seem very high. Vanjoki added that Apple's innovative product will give an additional boost to the market but only proves that Nokia's business strategy was right.
Nokia has sold some 70 million MP3 enabled phones last year but analysts say Nokia's efforts only account for a small amount of total sales. It would appear Apple is up for some stiff competition. With their $499-$599 pricepoint and bling-o-plenty, the real test will be if consumers prefer glitz over real-world usability.
Source:
Reuters