Matti Robinson
15 Jan 2007 4:28
TBWA, an advertising agency, has told GamesIndustry.biz that the ad campaign for PS3 is running towards the end of March. This reinforces the previous rumors that the console would debut March 23 in Europe. Also a retail source is placing bets on 23, "It's safe to assume that the PS3 launch will be towards the end of the month. My money is on the 23rd."
Last month SCEE boss David Reeves confirmed that the PS3 European launch is on track, despite the rumors claiming otherwise. During the following two weeks Sony is expected to announce the launch date officially, so stay tuned.
Source:
GamesIndustry.biz