HMV exploits PS3 demand in UK

James Delahunty
2 Feb 2007 18:08

HMV's online store in the UK is taking pre-orders for the PlayStation 3 (PS3) console, but one condition will probably cause outrage amongst those looking to get a PS3 at launch. You "can" pre-order a PS3 - but only one bundled with a Sony PlayStation Portable (PSP), bringing the total cost of the bundle to a whopping £675 (€1024 or $1327). The bundle also includes Gangs of London and Killzone Liberation.
"At HMV.co.uk, we've been working with Sony to offer up to 5000 customers an incredible deal when you buy the new Sony 4GB PSP." an email sent out to customers reads. "Anyone who takes advantage of this offer will get priority over other HMV.co.uk customers for the PlayStation 3."
However, there are no "other customers" as he email also states, "PlayStation 3 solus console is currently unavailable to order from HMV.co.uk by itself, and we kindly ask customers not to contact us with regards to this." Additionally, if you are going to go for this "deal", there are no assurances you will actually receive a PS3 at launch.
"Delivery of any PS3 is subject to Sony's delivery to HMV Guernsey. Accordingly, HMV cannot guarantee that registration on the Priority List means that you will receive your PS3 on the estimated release date, nor that your order will be fulfilled within any given time frame." the email reads.
Source:
GamesIndustry.biz

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