Sony Australia boss talks about PS3 price

James Delahunty
27 Feb 2007 14:56

SCE Australia boss Michael Ephraim responded to criticism in the region over the price of the PlayStation 3 (PS3) console. He explained the price by claiming that the PS3 is in a whole different league to its rivals. "We think PS3 is not a product to be compared with Wii, it is a completely different product. This is a digital hub, that is a games console," he told news site The Age.
He took some shots at what many believe to be Xbox 360's disappointing multimedia features. "To maximize Xbox 360, you need Media Centre, you need a PC. And now if you want to play high-definition movies (and we can argue which format is going to win) you have to spend another AUD $249 [EUR 150]. Xbox is significantly dearer than PS3 for what it can do straight out of the box," he said.
He said there was no other product on the market that offers the same digital content or Blu-ray features as the PS3. The 60GB PS3 will cost AUD$999 when it launches on March 23rd, which is equal to the European price of €599 (60GB model).
Source:
GamesIndustry.biz

More from us
We use cookies to improve our service.