James Delahunty
5 Mar 2007 17:34
According to research conducted by ratings firm Nielsen, the number of gaming consoles present in U.S. households with televisions has risen by over 18% since 2004. The report was titled "The State of the Console," and was published after a study was conducted by Nielsen between Q4 2004 and Q4 2006. The number of U.S. households with Televisions that also had a gaming console rose to 45.7 million from 38.6 million.
Overall, that is a rise of about 18.5%. In the time period, Nielsen noted that the number of U.S. households with televisions rose only 1.6%. The firm said that this report is the first in a projected series of studies that focus on trends in the gaming industry.
Two-thirds of all men in television-owning households aged between 18 and 34, and 80% of those aged between 12 and 17 have video game consoles in their homes. 74.4% of all console use came from the top 20% of American gamers.
Source:
News.com