MSN's Soapbox re-opens with filtering technology

James Delahunty
4 Jun 2007 19:39

Do you remember that Microsoft's Soapbox service was closed to new users due to fears that users were uploading copyrighted content without permission? Well, the service is again open to the public after two months and now has several "proactive automatic filtering technology" products implemented that were produced by Audible Magic (as well as some of its own).
"As a software company, we have a deep belief in the responsible use and aggressive protection of intellectual property and see these as important steps to ensure the viability and success of our user-generated video service over the long term," Rob Bennett, general manager of Entertainment and Video Services at MSN, told Ars.
Audible Magic's technology enables the service to check for "fingerprinted" content. Uploaded videos would be compared against Audible Magic's database to check if the audio track is the same as that of any protected content. This feature should work pretty fast and should be very effective.
"In addition, Microsoft is building tools to help content owners with automating certain parts of notice and takedown for anything that might not be caught during proactive filtering," Bennett said. "These tools do not use fingerprinting—they help content owners find content that might have slipped through the filtering, then allow them to more easily determine if it needs to be taken down, and to let us know in an easy, seamless fashion."
Online video services such as Soapbox or YouTube are being pressured to implement these anti-piracy systems and also to provide content providers with tools to easily have content removed.
Source:
Ars Technica

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