James Delahunty
14 Sep 2007 19:25
SanDisk has launched the SanDisk Express line of high-performance flash memory products, based on the ExpressCard technology standard. SanDisk Express products aim to deliver best-of-class solutions for videographers and photographers who demand speed, durability and reliability
The first product in the SanDisk Express line is the SanDisk ExpressCard, a flash memory card designed for a new generation of professional camcorders that record to ExpressCards rather than magnetic tape, hard discs or optical discs. The SanDisk ExpressCard is expected to be available in November, in 8GB and 16GB capacities.
Recording time for high-definition video capture, at 35 megabits per second, will be approximately 30 minutes on the 8GB card and 60 minutes on the 16GB card. "With the SanDisk ExpressCard, professional videographers for the first time will have access to a high-speed, solid-state digital recording solution," said Wes Brewer, vice president of SanDisk's Cards and Accessories Division. "What’s more, because the PCI Express interface is an open industry standard, and because of the continuing decline in the cost of flash, we expect other video equipment manufacturers to adopt this compelling new format."
Sony is the first major video equipment manufacturer to adopt ExpressCards as video recording media, with its new XDCAM EX camcorder.
Source:
Press Release