Toshiba HD DVD players to sport new HDi logo

Andre Yoskowitz
20 Sep 2007 19:52

Making sure everyone knows that they are a staunch supporter of HD DVD, Micrsoft has announced that their HDi logo will appear on all Toshiba HD DVD players as well as one some HD DVD movies by Universal and Paramount.
The HDi logo is Microsoft "representing its version of the interactivity layer of the HD DVD format."
"Given some confusion over what qualifies as true interactivity,"
a Microsoft spokesperson stated today, "Microsoft wanted to officially logo the technology as a quality assurance."
A few examples of HDi are interactive content are in-movie menus, picture-in-picture commentary tracks, and Internet-driven Streaming updates. Microsoft hopes that by adding the label, it will make it easier for consumers to understand that the discs or players can support those interactive content. More importantly, Microsoft would like consumers to understand that Vista has built-in support for HDi.
Specific HD DVD titles with the new logo were not announced, but should be soon.
Source:
BetaNews

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