Dave Horvath
1 Oct 2007 10:32
British rock band Radiohead has joined the ranks of such bands as The Beatles in denying Apple's iTunes the sell of their new album entitled "In Rainbows". Instead, the band has decided to let the fans decide how much they'd like to pay for their own music.
With a message reading "Its up to you", Radiohead will put their new album, which is set to release 10 October on direct digital download for a price that you are able to name yourself. They have, however, begun accepting pre-orders on their website. As the site will show, you are able to place a bid as low as one pence (2 cents) with a 45 pence charge for using a credit or debit card.
The band does not fear that it will hurt their individual fortunes, but rather poses this as a way to possibly abide illegal downloading by letting the fan pay what they feel is acceptable with the album based on what they feel it deserves.
On the flipside, the band is also accepting orders for a physical copy of the disk at a set price of £40 which includes many extras and fanfare to keep the people happy who would like to truly support the band.
Source:
PC World