Online retailers jump start holiday shopping a day early

Rich Fiscus
24 Nov 2007 13:29

U.S. consumers looking for good deals on an HDTV or Blu-ray player started finding Christmas savings a day early this year. That's because many retailers posted holiday deals on their websites on Thursday, a day before the traditional Black Friday sales "officially" kick of the buying season.
While there have been some experiments in the past that had brick and mortar stores open on Thanksgiving, a day when almost every retailer in the U.S. closes their doors, but those events have never captured enough attention to become annual events.
The big difference in this case is that shoppers didn't have to leave their homes to purchase a 47" Magnavox HDTV for $1,298 from Wal-Mart or a $400 Sony Blu-ray player from Circuit City.
According to the CEO of Walmart.com, Raul Vazquez, the company's Web page has been on the rise leading up to the Christmas season. Vazquez was expecting around 10 million visitors to the site for the Thanksgiving deals.
Source: Reuters

More from us
We use cookies to improve our service.