Best Buy starts $10 million USD HD DVD refund program

Andre Yoskowitz
19 Mar 2008 18:01

Best Buy has announced that it will be giving any BB customer who purchased an HD DVD player or the Xbox 360 HD DVD add-on before February 23, 2008 a $50 USD gift card as a way to make amends.
The retailer also added that it will be distributing at most $10 million USD in cards, meaning that about 200,000 individuals bought a player from BB since the format's launch.
To receive the gift card, many customers will not have to do anything but have a phone. BB plans to locate buyers using Reward Zone and service plan program information but those that cannot be identified need to call (888) BEST BUY and supply a receipt or credit card statement with the transaction.
If you did not purchase an HD DVD player from BB but would still like to get rid of it the company is also starting a trade-in program where the "company's Online Trade-In Center will provide estimates for how much the company will pay for various Toshiba HD DVD player models. Individuals can agree to the estimate and mail in their players to receive a Best Buy gift card for that amount."
"Now that the format war is over, we hope these gift cards will reassure our customers that we will help them make a smooth transition into the Right technology for their needs,"
added Best Buy president Brian J. Dunn.
You get to keep your HD DVD player and make $50 dollars, what a great deal.

HD DVD Players
Toshiba HD-A2Toshiba HD-A3Toshiba HD-A30Toshiba HD-A35Toshiba HD-XA2

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