Pioneer KURO PDP-LX6090 wins European plasma award

James Delahunty
19 Aug 2008 22:20

Pioneer's PDP-LX6090 KURO plasma flat screen TV has been awarded the prestigious "European Plasma-TV 2008-2009" award from the European Imaging and Sound Association (EISA). The company made the announcement on Monday. EISA is the largest editorial multimedia organization in Europe, with a membership of 49 audio, mobile electronics, video and photo magazines drawn from 19 European countries.
Every year a panel of judges comprising the editors-in-chief from all EISA member magazines selects outstanding products and technologies across a wide range of audiovisual product categories. "The Pioneer PDP-LX6090 is a superb plasma TV whose advanced functions bring out the very best results from Blu-ray, DVD and standard TV signals. Thanks to an amazingly low black level – Pioneer calls it KURO – this set’s contrast ratio is sky-high. The result is an impression of immense depth and crisp detailing, to a level and quality not seen before on a plasma TV," the EISA jury commented.
"Professional users can tune to ISF standards, to view films exactly as their directors intended: 1080p/24 with correct colours and cinema-like movements at 72 frames per second. However, myriad other settings are equally accessible through a lavishly specified menu system. The final layer of optimisation is a light sensor that automatically enhances the picture in response to individual room lighting conditions."
"Receiving this prestigious EISA award acknowledges our efforts to continuously reinvent ourselves and rewards our determination to offer nothing but the most advanced technology combined with cutting-edge features and a classy design," states Jim Catcheside, Product Manager for Home Business division at Pioneer GB. "We are extremely proud to be honoured by EISA for the fifth consecutive year and are committed to keep up our innovative work for the benefit of our customers."

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