Andre Yoskowitz
27 Sep 2008 20:12
According to a Billboard report, Universal Music Group is set to launch their own online music video portal, one that should be set up similarly to NBC's Hulu movie and TV streaming site.
Citing insider sources, the report says the service would host music videos as well as "artist-focused content and editorial." UMG said it would also welcome content from other labels.
UMG currently has a licensing deal with YouTube for music videos and other clips but the company says the new site will not affect the YouTube deal.
The UMG channel of YouTube is the second most popular of all licensed deals, with over 2.6 billion videos streamed so far.