Andre Yoskowitz
12 Oct 2008 11:33
Netflix has announced that they will be raising subscriber rates for consumers who want to receive Blu-ray discs by $1 USD beginning next month.
Netflix has been testing such a price increase on certain markets since August but the hike will go official to all Netflix consumers who want Blu-ray on November 5th.
Netflix currently has 800 Blu-ray titles available but says that less than 20 percent of subscribers order the titles. The company is "is raising Blu-ray access prices to make up for this significant cost difference" added Jessie Teitz, VP of marketing at Netflix.
The company also reiterated that its video streaming service would be available to Mac owners by the end of year.