Andre Yoskowitz
22 Nov 2008 17:12
According to a Japanese daily Yomiuri Shimbun report, Nokia, the world's largest mobile phone maker, is planning to launch its own mobile phone service in Japan next spring.
The move, if true, will intensify the already tight competition of cell phone carriers in Japan.
Nokia is "expected to use lines owned by Japan's biggest mobile phone carrier, NTT Docomo Inc, under an arrangement called mobile virtual network operator," added the paper.
The service will first be offered with high-end models in order to "establish a strong brand."
Despite being the biggest handset maker in the world, Nokia has only a 1 percent market share in Japan.