Netflix raises Blu-ray subscription price by 20 percent

Andre Yoskowitz
30 Mar 2009 23:24

Netflix has announced today that they will be raising the price of subscriptions that keep Blu-ray rentals active by 20 percent beginning on April 27th.
Prices for standard definition service will remain the same, and those who currently pay $1 USD extra for Blu-ray services can disable Blu-ray access to save on the price hike.
The company says it will use the additional revenue to increase its current 1300-strong Blu-ray library and "keep up with costs associated with the growing Blu-ray contingent."
Netflix says there are now over 1 million subscribers that have Blu-ray disc rental enabled.

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