Microsoft slashes 360 price in Japan

Andre Yoskowitz
2 Sep 2009 20:29

Microsoft has announced they will be slashing the price of the Xbox 360 Elite in Japan beginning tomorrow, dropping the price from JPY 39,800 to JPY 29,800. That drop is about the equivalent of $100 USD, the same drop North American customers received last week.
"With the price cut, we hope to boost demand for the Xbox game console. The Christmas and year-end shopping season is very important for us," added MS director of Xbox marketing in Japan Joji Sakaguchi, via the AP. "We are confident that we will do well during the upcoming holiday season. We cannot lose," he added.
Of note, the Elite bundle will no longer ship with an HDMI cable and the other models available, the HDD-less Arcade model and the 60GB Pro model will remain unchanged. The Pro's pricing however, is now at the discretion of the retailer, as the model is being phased out.

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