Andre Yoskowitz
14 Oct 2009 15:26
MOG has announced today the launch of MOG All Access, an unlimited music streaming service that will cost only $5 USD a month and has backing by the Big 4; Universal Music Group, Sony Music Entertainment, Warner Music Group, and EMI Music.
Says CEO David Hyman: "Our goal with MOG All Access was to build the best service for listening to and discovering music, period. To accomplish this, we're providing access to millions of songs (just about everything), with a drop dead easy way to hear any song or album you like in an instant, from the convenience of your web browser. You'll get access to MOG radio, a revolutionary listening experience that will forever change how you discover music and truly redefines what radio is, and killer tools for discovery through other users of the service. And you get it all monthly for the price of a beer. We're setting the music listening bar."
The company adds they have partnerships with thousands of indie labels and the service will launch with over 5 million tracks. "Millions more" are expected before the end of the year.
"Creating a great online music experience requires not only a large catalog of easily accessible songs, but also a compelling, easy-to-use platform that allows fans to discover, share and discuss the music and artists they are passionate about," added Michael Nash, Executive Vice President Digital Strategy and Business Development at Warner Music Group. "MOG 's All Access Pass offers fans a fresh and dynamic way to enjoy the music they love and a terrific way for our artists to reach their fans where they are most engaged. We look forward to working with MOG to make that user experience the best it can be."
The service is expected to launch on Thanksgiving of this year and users can even sample the service for free for a trial period.
Concludes Hyman: "For $5 a month, you can download five songs from iTunes or have access to millions of songs on demand, better radio, a world of relevant articles, reviews, news and lyrics, and a community of fellow fans and expert music sources with whom you can discover new artists, share playlists and explore music."