Andre Yoskowitz
8 Jan 2010 13:45
Microsoft's Robbie Bach has said today that Google will cause problems for itself now that it has released the Nexus One smartphone, problems with "attracting partners" for Android in the future.
Bach thinks that now that the company has released its own phone, handset makers may feel that Google phones will be prioritized over their own Android devices. That may push some to stop using Android in general.
"Doing both in the way they are trying to do both is actually very, very difficult," adds Bach. "Google’s announcement sends a signal where they're going to place their commitment. That will create some opportunities for us and we'll pursue them."
At least one analyst agrees: "No one has ever succeeded in selling their own device while trying to license to partners simultaneously," says Michael Gartenberg of Interpret LLC. "As much as Google can say it's not a Google phone, the phone says Google on it. They're going to have to convince their licensees they're not in competition with them."said.
Google feels completely different about the matter and cites the fact that they will be adding a plethora of Android phones to the Google Store, giving users an easy way to access Android, from all makers.