Andre Yoskowitz
4 Apr 2010 21:20
The New York Times has upped the price of its e-subscription packages, jacking up the price to $20 per month from $15 for e-edition and Kindle subscribers. The e-edition of the paper available to iPad users will cost $20, as well.
Current users will get to keep their current prices until October 2nd, while any new subscribers will have to pay the new prices starting this week.
It is unclear how many users will pay the extra money to have the specially produced versions of the sites instead of just using the free version of the site available online, but most analysts expect that number will not be high.
Most consumers are smart enough to know the price of delivering an e-product is a lot cheaper than the print counterpart, but at $20 per month, the price difference is not very significant.