Apple to increase iTunes music samples to 60 seconds?

Andre Yoskowitz
31 Aug 2010 0:18

According to sources speaking to CNET, Apple is prepared to double the length of time prospective buyers can listen to music tracks before buying, from 30 seconds to one minute.
CEO Steve Jobs will announce the change on Wednesday, during Apple's annual September media event.
Apple has not confirmed the report, declining to comment on "speculation."
A long time complaint about iTunes (and other music download sites) is the fact that 30 seconds is usually not enough time to see if a song is really for you.
Furthermore, the sources say Jobs will use much of the media event showing off how Apple is improving the iTunes music discovery experience.
We will have a full report on Wednesday.

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