James Delahunty
4 Jun 2013 21:15
CyberLink Corp. has announced that it is developing a new next-generation HEVC / H.265 video codec.
The software vendor, which provides solutions for video playback and editing across PC and mobile devices, announced that it is working on its new HEVC (High Efficiency Video Coding ) codec. HEVC, or H.265, can sharply reduce the bandwidth requirements for high definition and 4K video streaming.
"For over 15 years, CyberLink has pioneered development of video codecs, and as one of the first Independent Software Vendors to adopt the recently approved HEVC standard, we are excited about the enhanced digital experience it will bring to our customers," said Alice H. Chang, CEO of CyberLink.
"Our early investment and development strategy reflects our belief that this is the right technology to take mobile and HD media to the next level."
CyberLink's new codec offers optimized decoding and encoding of H.265 format video. Benefits include faster and smoother downloading and streaming of better quality video content to PCs and mobile devices, and also more economic storage and burning of high definition video.
For the time being, the CyberLink H.265 codec in its current form is only available for demonstration to OEM partners.