HTC reveals Grip, their fitness tracker built with Under Armour

Andre Yoskowitz
1 Mar 2015 13:01

HTC has taken the wrapping off their first wearable device today, a fitness tracker called 'Grip' built as part of the company's partnership with Under Armour.
The GPS-enabled device will use Under Armour's 'UA Record' interface to track workouts, runs, pace and steps. There are five total sensors, excluding a heart-rate monitor. With the GPS enabled, battery life is just 5 hours, but without it should last a few days.
From the images we've seen so far, the Grip has a curved display similar to Nike's FuelBand 2 and a black exterior with a colorful (neon green in one case) interior.
"Simply put, Grip will train you as if you have a team of professional experts coaching you the entire time," said HTC CEO Peter Chou. "And it is very fun."
Compatible with both iOS and Android, the device will sell for $199 starting in April.

HTC GRIP is the smart fitness tracker for the serious athlete. #HTCOneLife #MWC15 pic.twitter.com/i6C0oc54qW

-- HTC (@htc) March 1, 2015

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