Andre Yoskowitz
1 May 2008 17:14
Over the past years, the Canadian dollar has seen a steady rise in value to the point where it sits today, at almost equal to the United States Dollar. Despite that fact however, Canadians usually get ripped off with new technology especially in the video game industry.
This has been changing recently however, and now video games are launching at equal prices to that of the US, and consoles sell for almost the same price.
One area that has seen no evolution however, is the downloadable content market. Canadian pricing for the PlayStation Store is much higher than US pricing, but Sony says that is changing this week.
On May 1st the SCEA will completely adjust the pricing for downloadable content, making it almost equal to the US market.
“We are continually looking for ways to enhance the player experience on the PlayStation Network, and downloadable content through the PlayStation Store is just one of our areas of focus,” said Grace Chen, Senior Manager for the PlayStation Store. “We anticipate that this price adjustment will meet the expectations of our Canadian consumers and provide them with a better PlayStation Network experience.”
Sony added the adjustments will be executed “in a phased approach prior to the regularly scheduled PlayStation Store update, with prices adjusting during a window of time prior to the scheduled update on May 1st.”