Wii is least used gaming console, says Nielsen

Andre Yoskowitz
10 Apr 2009 21:00

According to new data from Nielson, the Nintendo Wii is the least used gaming console in the US, despite having, by far, the most sales of any "next-gen" system.
For the month of December 2008, the Wii had an average use of just 5 days, compared to 6.8 for the Sony PS3 and 7.1 for the Xbox 360.
In terms of minutes, average usage for the Wii is 58 minutes per session, while the PS3 clocks in at 64 and the 360 at 78 minutes.
The report also collected data on last generation systems such as the original Xbox, the GameCube and the PS2, and says the Wii and GameCube show similar numbers.
"Predominant users of the Wii and GameCube are likely to use these consoles at most once a week and for fewer minutes and the fewest number of sessions compared to the other two groups of consoles," notes the report.
The survey collected data from 17,000 US households.
You can view the PDF here.

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