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Warner sees big profits in DVD box sets

17 July 2007 17:12 by Rich "vurbal" Fiscus | 10 comments

As prices drop on most DVDs, Warner Home Video is making retailers happy by unveiling plans for 14 DVD collections to be released in the fourth quarter of this year.

Since many of these multiple-disc sets are lavishly packaged and include exclusive add-ons, they carry pricing of $100 to $200 or more. Sets will include Harry Potter Years 1-5 Limited Edition Gift Set and The Gilmore Girls: The Complete Series.

�There are opportunities in the marketplace at a time when there is erosion in pricing,� said Jeff Baker, Warner senior VP and general manager of theatrical catalog and sales. �We are moving upwards in price" with the upcoming collections.

Such DVD collector sets represented more than $500 million in consumer purchases last year, according to Warner research. Year-to-date, the category is 7% higher in sales than the same 2006 Frame, the studio believes.

Baker also singled out Warner�s upcoming 25th anniversary Blade Runner releases, which include four-disc and five-disc configurations, as especially critical for the studio.

Taking Blade Runner and Harry together, �this will mean $40 million in consumer sales,� estimated Baker.

Exact street dates for Potter, Blade Runner and Gilmore Girls sets haven�t yet been specified.

Source: Video Business

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Discuss this article!
713tex (Member) 17 July 2007 17:47
Those suck. [ + quote]
windsong (Junior Member) 17 July 2007 18:03
Er..yeah, all of us just can't get enough of the..Gilmore Girls.. [ + quote]
borhan9 (AfterDawn Addict) 17 July 2007 18:25
I love packaging movies together or TV series but they need to have all three packages to be worth the consumers money. Not just have like one and then two fillers. [ + quote]
ZippyDSM (AfterDawn Addict) 17 July 2007 21:54
these are not box sets that save the consumer money these are limited edition anal carnage sets that are twice as much as game LE and CE sets... Now if it offers a whole season thats almost 70 by itself then its ok at 100 or 200 for 3+ seasons but otherwise its just fodder for rich fans... [ + quote]
ZippyDSM (AfterDawn Addict) 17 July 2007 21:57
altho I would shell out 200$ to have pizza cats on DVD 0-o (curse you Disney for not releasing it yet!) [ + quote]
c1c (Member) 18 July 2007 8:56
I gave up my first born for my Sopranos boxed sets. [ + quote]
Steve83 (Member) 20 July 2007 10:05
Maybe now they'll release the original CINEMA version of Blade Runner, instead of the butchered "Director's Cut". [ + quote]
movierfun (Newbie) 21 July 2007 22:46
You'd think that somebody would go for the TV show "Bonanza" in complete sets,first season etc. etc. [ + quote]
RNR1995 (Inactive) 25 July 2007 14:48
Don't you just love the repackaging of crap so the real collector will buy it again Do you know how many Bond series releases there are???? Heck they had to make a law to add new or previously unreleased material because the greedy pigs kept releasing Jimmie Hendrick's albums with rearranged same old stuff on them. [ + quote]
RNR1995 (Inactive) 25 July 2007 14:48
Don't you just love the repackaging of crap so the real collector will buy it again Do you know how many Bond series releases there are???? Heck they had to make a law to add new or previously unreleased material because the greedy pigs kept releasing Jimmie Hendrick's albums with rearranged same old stuff on them. [ + quote]