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Pioneer considers outsourcing smaller plasma panels

25 February 2008 1:34 by Rich "vurbal" Fiscus | 2 comments

As flat panel TV sales continue to increase and LCD continues to grab an increasing amount of market share, some manufacturers have shifted their focus away from plasma HDTVs. One company that hasn't wavered in their support for plasma technology is Pioneer. Less than two months ago, at CES, the company's commitment to plasma was on display in the form of new displays capable of near perfect reproduction of blacks.

Despite their commitment though, they're feeling the same consumer pressure for lower prices which has already forced electronics giant Matsushita (Panasonic) to add larger LCD displays to their HDTV lineup. A Japanese newspaper is now reporting that Pioneer is hoping to reduce production costs on HDTVs 42 inches and smaller by building them with panels manufactured by Matsushita and Hitachi. They're reporting that production of these panels at Pioneer's own plant in southern Japan.

Although a Pioneer spokesman wouldn't confirm the report, he did say the company's flat panel TV strategy will be included as part of a larger business plan to be unveiled in March.

Plasma HDTVs

Samsung HP-T4234
Not rated yet

LG 50PC5D

Panasonic TH-42PX70

Pioneer Plasma HDTVs

Pioneer to begin offering Blu-ray recorders (8 July 2008)

Panasonic shows off YouTube-ready plasmas (20 May 2008)

Shinoda introduces 1mm-thick, ultra-wide plasmas (17 May 2008)

Quanta and ooVoo team up for HD chat system for HDTVs (24 March 2008)

DirecTV lobbied over a million USD on digital TV switch (21 March 2008)

100 million will pay for HDTV service by 2012, says report (18 March 2008)

BenQ introduces "thinnest ever" 24-inch monitor (17 March 2008)

Dell shows off new widescreen LCD (16 March 2008)

Pioneer confirms halt of PDP production (7 March 2008)

Pioneer halts plasma display production (4 March 2008)

Sony to begin buying LCD TV panels from Sharp (24 February 2008)

Japanese analysts see LCD boom continuing for several years (21 February 2008)

LCD sales surpass CRT during last part of 2007 (21 February 2008)

Sony jumps to top of LCD sales (6 February 2008)

Sharp introduces three of the thinnest LCD HDTVs (24 January 2008)

CES 2008: Panasonic introduces new plasma displays (10 January 2008)

Pioneer to show off plasma technology at CES (6 January 2008)

Hitachi to show off 1.5-inch thick plasma TV (4 January 2008)

Fujitsu getting out of Plasma business (30 December 2007)

Hitachi selling stakes in its LCD business (26 December 2007)

Panasonic developing an 150-inch plasma HDTV? (25 December 2007)

New guide on Afterdawn: Getting Started With HDTV (24 December 2007)

Sony to halt rear projection LCD manufacturing (23 December 2007)

Panasonic looks to make push into high end LCDs (19 December 2007)

Plasma makers stand by the technology (3 September 2007)

Plasma display revenue to begin dropping in 2009 (12 August 2007)

Plasma industry will see growth, but not as much in revenue (24 March 2007)

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Discuss this article!
ZippyDSM (AfterDawn Addict) 25 February 2008 11:44
How much stuff is made by manufactures that are made by the manufacture on the manufacture label? :P [ + quote]
borhan9 (AfterDawn Addict) 19 April 2008 19:20
*Originally posted by ZippyDSM:* How much stuff is made by manufactures that are made by the manufacture on the manufacture label? :P Huh...What?? :) [ + quote]