Although there's been a lot of talk about siumlutanious theatrical and VOD releases for movies. Not surprisingly the big studios have been in no hurry to actually test out such a revolutionary release schedule. Now perhaps the first step in that direction is being taken by Roadside Attractions, a small studio 40% owned by Lions Gate Entertainment.
The movie is a documentary from the Crosby, Stills, Nash & Young anti-war themed tour in 2006. Unlike the typical studio executive, director Neil Young is mostly concerned to get his movie in front of as many people as possible instead of pushing for the most money.
Assuming the negotiations work out the plan is to release the movie theatrically on July 25, the same day it premieres on Video On Demand services and also the Netflix streaming service.
"It's a big experiment to release this film simultaneously on all these media, with big expectations for all of them," said Howard Cohen, co-president of Roadside.
Assuming the negotiations work out the plan is to release the movie theatrically on July 25, the same day it premieres on Video On Demand services and also the Netflix streaming service.
"It's a big experiment to release this film simultaneously on all these media, with big expectations for all of them," said Howard Cohen, co-president of Roadside.
