The billionaires Janus Friis and Niklas Zennstrom, the creators of the Kazaa P2P client as well as Skype, have developed and financed a new unlimited music subscription service dubbed Rdio.
The service should rival Spotify and MOG, and will allow users to stream unlimited amounts of music online for a monthly subscription price.
“We have watched many ad-supported music businesses come and go,” Friis says. “We felt the time was right to revisit this space, this time with a compelling offering and a sustainable subscription model.”
The pricing model has not been revealed yet, but CEO Drew Larner says the company is negotiating deals with the Big 4 labels.
“The idea is to create a subscription streaming service that’s between desktop and mobile,” Larner added, via Bloomberg. “For someone who’s interested on a subscription basis, the notion of ownership becomes less important than the idea of streaming on- demand.”
“We have watched many ad-supported music businesses come and go,” Friis says. “We felt the time was right to revisit this space, this time with a compelling offering and a sustainable subscription model.”
The pricing model has not been revealed yet, but CEO Drew Larner says the company is negotiating deals with the Big 4 labels.
“The idea is to create a subscription streaming service that’s between desktop and mobile,” Larner added, via Bloomberg. “For someone who’s interested on a subscription basis, the notion of ownership becomes less important than the idea of streaming on- demand.”
