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CBS purchases remaining stake in TV Guide Digital

Written by Andre Yoskowitz (Google+) @ 31 May 2013 23:05 User comments (1)

CBS purchases remaining stake in TV Guide Digital CBS has announced its acquisition of TV Guide Digital, including the site TVGuide.com and TV Guide mobile.
The company had already owned 50 percent, and the rest was owned by movie studio Lionsgate. The terms of the deal were not disclosed.

With the deal, the online/mobile versions will be separated from the TV Guide Network, the basic cable channel available in almost every American household despite its low ratings. Additionally, the weekly magazine will remain part of the TV Guide Network's assets, not the digital.

The digital guide will be integrated into the rest of CBS' properties, such as TV.com, GameSpot, Metracritic and even possibly Last.fm. TVGuide.com has 16.5 million monthly visitors. "It's a brand that has a nice-size audience, and a highly monetizable category that has a lot of relevance going forward," says CBS. "That's why it fits so well with our strategy."

Tags: CBS TV Guide
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1 user comment

18.6.2013 15:31

Although I doubt it will get resurrected, it would certainly be nice to have TV Guide On-Screen return from the dead for devices which were built around its functions after Rovi Corp. pulled the plug earlier this year.

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