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Amazon MP3 to add advertisements

14 January 2008 18:54 by Andre "DVDBack23" Yoskowitz | 2 comments

Amazon has announced today a new advertising partnership with Pepsi that should be the beginning of a new era of authorized downloads.

Last week at CES, many music industry bosses favored ad-supported, subscription based models of music sales, especially now that DRM is almost dead.

Amazon, which now offers 3.25 million DRM-free songs from all the Big 4 labels as well as from independent labels. The new deal with Pepsi will mean Pepsi products will have "points" under the caps which can be collected and redeemed for MP3 songs on Amazon.

There was no word on how much each point is worth but Pepsi noted that over 4 billion bottles will be circulated during the promotion.

Source:
betanews

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Permalink to this article

Creative settles MP3 player capacity lawsuit (2 May 2008)

Amazon becomes iTunes' biggest competitor for digital downloads (26 March 2008)

7Digital to offer DRM-free downloads from Warner (5 March 2008)

Play.com goes DRM-free in the UK (13 February 2008)

Amazon pays $300 million for Audible (1 February 2008)

Amazon MP3 to go international in 2008 (27 January 2008)

Apple announces iTunes movie rental deals (15 January 2008)

New sale on Blu-ray and HD DVD (13 January 2008)

CES 2008: Comcast CEO to discuss Fancast TV and movie listing service in CES address (8 January 2008)

DRM is dead (4 January 2008)

Amazon Blu-ray BOGO is back (31 December 2007)

Despite Bourne, Blu-ray still wins week (28 December 2007)

Amazon reports strong sales of HD DVD and Blu-ray standalones (27 December 2007)

Warner adds its catalogue to Amazon MP3 store (27 December 2007)

Amazon and Pepsi team up for MP3 promotion (14 December 2007)

Pepsi and Amazon to give away DRM free music (1 December 2007)

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Discuss this article!
lecsiy (Senior Member) 14 January 2008 18:59
This is good news i guess. Step forward in the right direction but: 1/ Nobody every collects nearly enough caps to even afford an albulm. 2/ This is nothing new and a complete rip off, of coke & itunes. [ + quote]
borhan9 (AfterDawn Addict) 14 February 2008 21:48
*Quote:* Last week at CES, many music industry bosses favored ad-supported, subscription based models of music sales, especially now that DRM is almost dead. This is supposed to be seen as a surprise. [ + quote]