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afterdawn.com > news > 24/7 media and musiccity ink a deal
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24/7 Media and MusicCity ink a deal

2 August 2001 11:42 by Petteri "dRD" Pyyny

Yesterday's announcement from MusicCity.com was something that most of the people just ignored, but when you actually stop and think about it, the announcement was pretty huge. MusicCity.com announced that 24/7 Media will represent MusicCity.com's Morpheus P2P client's ad sales exclusively.

Thing is that Morpheus is clearly illegal if you determine their application by same terms as Napster was measured -- it allows users to share copyrighted music, movies, games, etc.. And in other hand, 24/7 Media is one of the biggest online advertising companies in the world -- this announcement makes Morpheus to look like very legal service. Pretty bold move from 24/7..

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